Fastuios – Modern Logistics Management Platform
DKB is a prominent fluorite mining company with operations based in Pakistan, focusing on high-grade mineral extraction and global exports. As part of its expansion strategy, DKB aimed to modernize its online presence and develop a strong B2B outreach pipeline to connect with potential buyers, investors, and mining partners internationally.
Geniusoft took charge as the full-service digital partner, handling everything from brand representation through a professional WordPress website to digital outreach via LinkedIn, email marketing, and social media platforms. The goal was to transform DKB from a traditional mining company to a modern industrial brand with global visibility and lead generation capabilities.
We began with a fully customized WordPress website that showcased DKB’s mining capabilities, certifications, product specs, and export services. Our marketing team ran B2B email campaigns and developed targeted LinkedIn lead generation funnels to build business relationships with mineral buyers and industrial stakeholders across Asia, Europe, and North America.
Post-launch, Geniusoft maintained a consistent social media presence for DKB to highlight industry news, company milestones, and product shipments—building both credibility and authority in the mining sector.
JOB SUMMERY
Client:
DKB – Fluorite Mining Company
Category:
Industrial Website & B2B Lead Generation
Start Date:
March 2024
End Date:
July 2024
Tag:
Mining, WordPress, LinkedIn Lead Gen, Email Marketing, Social Media
Budgets:
$8,00 – $12,00 USD
Project Goals
DKB needed a complete digital overhaul to increase visibility and attract B2B leads across global markets. They were operating in a high-demand but highly competitive industry, where digital credibility plays a key role in securing international contracts.
Our objective was to align DKB’s online presence with global expectations by building a corporate-grade website, implementing effective communication funnels, and boosting their brand positioning through digital marketing and outreach.
- Create a professional, multilingual WordPress website.
- Set up automated email campaigns for B2B lead outreach.
- Run LinkedIn prospecting and lead mining efforts.
- Maintain a consistent and credible social media presence.
Key Objectives
The DKB project required more than just a website—it demanded a complete shift in how the brand communicated and connected with its audience. We focused on creating industry-specific content, technical documentation for their fluorite grades, and case studies showcasing their extraction processes.
We also built lead nurturing flows via email and LinkedIn, helping DKB reach procurement managers, industrial buyers, and distributors from multiple regions.
🎯 Key Deliverables:
- WordPress website with a multilingual layout and mining showcase
- B2B email marketing campaigns with lead scoring
- LinkedIn prospecting and outreach strategy
- Professional social media profiles and regular branded posts
- Performance reports and campaign analytics
- Full-stack SEO strategy and content creation
✅ Results
Within three months of launching the new platform and campaigns, DKB secured multiple inquiries from international buyers, gained over 2,000 followers on LinkedIn, and saw a 40% increase in web traffic from targeted regions including China, the UAE, and Germany.
Their email campaigns achieved an average open rate of 31% and a reply rate of 15%, significantly outperforming industry benchmarks. The LinkedIn outreach also brought over 300 connections with potential clients and trade partners in the mining and manufacturing industries.
Are you a B2B industrial company looking to expand globally?
Let Geniusoft handle your website, outreach, and digital branding.
👉 Get a Free Strategy Session and elevate your business today.