Mishtry – Pakistani Multi-Vendor E-commerce Platform
Mishtry is a dynamic Pakistani multi-vendor e-commerce platform built to empower local sellers and provide a seamless shopping experience to customers across the country. It was founded with the goal of connecting regional businesses to a nationwide customer base through a modern, user-friendly digital marketplace.
Geniusoft partnered with Mishtry from the ground up, offering full-cycle services that included mobile and web development, UI/UX design, branding, and digital marketing. Our team developed a custom multi-vendor platform complete with a feature-rich website, Android and iOS apps, vendor dashboards, and an integrated logistics and order management system.
We crafted an intuitive front-end for shoppers and a robust back-end for vendors to manage their inventory, orders, and promotions with ease. The platform was engineered with scalability in mind, ensuring smooth performance even as the user base and catalog expand. Our SEO team also structured the platform to be search-engine friendly from day one—ensuring organic traffic growth through optimized product listings, category pages, and metadata.
By launch, Mishtry emerged as a reliable, high-performance solution for businesses looking to thrive in Pakistan’s growing online retail ecosystem.
JOB SUMMERY
Client:
Mishtry
Category:
E-commerce Development & Branding
Start Date:
August 5, 2024
End Date:
Still Continue
Tag:
E-commerce, Mobile Apps, SEO, Vendor Dashboard, Online Shopping
Budgets:
$30,00 – $45,00 USD
Project Goals
The primary goal of Mishtry was to provide a localized, scalable e-commerce ecosystem that supports both new and established vendors. We aimed to reduce onboarding friction for sellers, improve product discovery for users, and ensure reliable order processing and delivery infrastructure.
We also prioritized mobile usability, knowing that the majority of Pakistani users browse and shop via smartphones. Through agile collaboration, we shaped a platform that would be equally easy to use for both customers and sellers.
- Develop a scalable, multi-vendor architecture.
- Build native Android and iOS apps for maximum reach.
- Implement a comprehensive seller dashboard.
- Integrate secure, localized payment gateways.
- Optimize product discovery through smart search and filters.
- Build in foundational SEO and analytics tools.
Key Objectives
To establish Mishtry as a trustworthy online marketplace, we provided end-to-end services from branding to launch marketing. Our solutions allowed vendors to self-register, manage products, and view sales reports easily.
We also built a dynamic order management system, smart notification engine, and marketing automation hooks. From UI prototyping to performance optimization and content strategy—every layer of the project was executed with precision.
- Custom e-commerce web platform (Laravel + Vue.js)
- Mobile apps (Flutter-based, API-connected)
- Vendor CMS dashboard
- Order tracking and inventory tools
- Integrated wallet and COD payment options
- Social media setup, brand identity, SEO campaigns
✅ Results
Mishtry launched successfully with a high-converting landing experience, fast load times, and mobile-first responsiveness. Within the first 3 months, the platform onboarded over 180 vendors and listed 5,000+ products, achieving a 23% returning customer rate and 35K+ app downloads.
With a complete marketing funnel in place—social, email, SEO—Mishtry quickly established its presence in the competitive e-commerce landscape. The platform continues to grow rapidly with new feature rollouts, vendor partnerships, and regional expansion.
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